Data · NYC + South Orange County
Turn your data into decisions.
Data mining, UX research, predictive analytics, and trend forecasting — the analysis that tells you what to do next, grounded in evidence instead of opinion.
01 — What’s included
Data Science & Research, end to end.
You are sitting on more data than you use. We turn it into a clear next move.
- Data mining
- Surfacing the patterns and segments hidden in the data you already collect.
- UX research
- Understanding how real users behave so design and product decisions are evidence-based.
- Predictive analytics & forecasting
- Models that anticipate demand, churn, and trends so you can act early.
- Performance metrics
- The dashboards and KPIs that show whether the work is actually moving the business.
02 — How we work
A senior team, start to finish.
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Gather
Pull together the data you have — site, CRM, ads, product — into one analyzable place.
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Analyze
Mine it for patterns, build the models, and pressure-test the findings.
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Recommend
Translate the analysis into a clear, prioritized set of actions — not a wall of charts.
03 — Two markets, one team
Founded in New York. Local in south Orange County.
Wherever you are, you work directly with senior engineers — not an account manager relaying messages to an offshore team.
Div was founded in New York City in 2014, and NYC is still where most of our clients are and where lead engineer Shawn Gregg — former Head of Web Production at Sony Music Entertainment — is based. We know that market: its pace, its industries, its standards.
Our founder, Tim Hobert, is based in Laguna Beach and meets south Orange County clients in person — the same senior team and standards, now on both coasts. Cities we cover in person across south OC:
- Aliso Viejo
- Dana Point
- Irvine
- Laguna Beach
- Laguna Hills
- Laguna Niguel
- Laguna Woods
- Lake Forest
- Mission Viejo
- Newport Beach
- Rancho Santa Margarita
- San Clemente
- San Juan Capistrano
In NYC, the tri-state area, or anywhere else? Most of our work is remote with clients nationwide — tell us where you are in the form below.
04 — Why Div
Engineers who do marketing — not marketers who outsource the build.
Three senior engineers with sixty-plus combined years. We write the code that makes your site fast, secure, and machine-readable to both Google and the AI engines.
Tim Hobert led web engineering at CNN.com, SonyMusic.com, and Columbia.edu before founding Div Digital. Shawn Gregg was Head of Web Production at Sony Music Entertainment. Ramon Pujol Cots is an Acquia Certified Developer and career enterprise consultant. Read the full team page, or start with a free site audit.
05 — Related services
Often paired with this.
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Analytics & Security
You cannot improve what you cannot measure, and you cannot afford a site that is slow or breached.
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AI & Automation
We are not bolting “AI” onto a pitch. We build real automation that removes real work.
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Marketing Automation
Most automation fails on the plumbing, not the strategy. We get the integrations right so the campaigns actually fire.
See every service on the full services page.
06 — Questions
Frequently asked.
We are not a big company. Do we have enough data for this?
Usually yes — even modest site, ad, and CRM data holds useful patterns. We scope the work to what your data can actually support.
How is this different from analytics?
Analytics tells you what happened. Data science tells you why, what is likely next, and what to do about it.
07 — Start a conversation
Tell us what you need.
Tim replies directly within the hour during business hours. Or email tim@div.digital.